What is a Stretch Goal?

With a crowdfunding site like Kickstarter, once you set your initial goal, it’s an all or nothing deal – the project either gets funded or not, and if not, the creator doesn’t receive any funds.

I’m hoping that doesn’t happen to Death Cloud, but it is always a risk.

That being said, and in order to entice people to share the Kickstarter and continue to promote it, they allow what are called stretch goals. Once funding reaches these levels, new rewards are unlocked for everyone (usually, depending on how it is structured).

Basically, it’s an enticement and reward for the project getting more and more funding!

And in the case of Death Cloud, I got some incredible stretch goals lined up. Many of my author friends have offered their stories to be included in the stretch goals – meaning if we hit certain levels, everyone gets an e-book copy of some amazing books by some amazing authors!

PLUS – if we hit two other stretch goals, we go ahead and fund books 3 and 4 in the Senturians of Terraunum series NOW, and everyone who contributed to the Kickstarter will get those when they come out, before they are released to the public!

Below are some pictures of the stretch goals, check them out, and tell me which ones you are most excited about! (always note that they are subject to change before the Kickstarter goes live)

The Kickstarter is going live on August 16, 10 days away.

Be ready, because there will be some contests for sharing the posts.